Urban Soccer Symposium Washington, DC
Presented by: the U.S. Soccer Foundation and the Urban Soccer Collaborative
April 4 – 7, 2011
Washington, DC
Recap of 2011 Urban Soccer Symposium
Changing Lives...Growing the Game. Recap, photos, and quotes from the Symposium.
Download Presentation Materials
- Board Development: Building & Developing an Effective Board of Directors (PDF) (Nicole Sanders, Sanders Consulting, LLC)
- Focus on Fundraising: Analyzing the Non-Profit Landscape (PPT) (Katya Andresen, COO Network for Good)
- Grant Writing: Best Practices to Crafting Better Proposals (PDF) (William Martin, President, Jericho Resources, Inc.)
- In Class: Promoting School Attendance and Academic Success through Soccer (PPT) (Ed Center, Education & Youth Program Consultant)
- Logic Models: Using Logic Models to Design Successful Programs (PPT) (Maura Harrington, Ph.D., MBA, COO/Director of Consulting, Center for Nonprofit Management)
- Outreach & Engagement: Adapting Programs to Cultural Issues (PPT) (Ben Gucciardi, Founding Director, Soccer Without Borders, Notah Begay III Foundation)
- Positive Outcomes: The Fundamentals of Measurement & Evaluation (PDF) Lou Bergholz, Founder, Edgework Consulting & Megan Bartlett, Director of Research & Training, Up2Us
- Program Assessment: Making Your Programs Stronger and More Effective (PDF) (Suzanne Sillett, Program Manager, Girls Sports, Team Up for Youth & Chris Fajardo, Program Coordinator, Coaching Corps, Team up for Youth
- Signature Events: Creative & Innovative Fundraising (PDF) (Jill Robbins, Executive Director, Soccer in the Streets & Sari Rose, Assistant Director of Coaching, North Carolina Youth Soccer Association Fundraising Coordinator, Project Effort
- Team Up for Youth: Girls Soccer Toolkit (PDF)
- Team Up for Youth: Game Plan (PDF)
- Urban Coaching: Creating a Positive and Effective Environment for At-Risk Youth (PPT) (Play Like A Champion Today, First Touch and Thomas Soccer, Milwaukee Urban Soccer Collaborative, JT Dorsey Foundation)
- Youth Development Programming: What it is and How it's Done (PDF) (Edgework Consulting, America SCORES, Up2Us, Salvation Army Red Shield Youth and Community Center, Project GOAL
Overview
Join us for this 4-day interactive workshop to learn everything you need to know about developing and strengthening programs that use soccer for social change. The Urban Soccer Symposium is the only national event that provides resources, trainings, information, and networking opportunities specifically designed for soccer programs in under-resourced communities.Recap, photos, and quotes from the Symposium.
Featured Speakers
Dominique Dawes, Olympic Gold Medalist & Co-chair of the President's Council on Fitness, Sports and Nutrition
Dominique Dawes is best known for her tremendous success as an Olympic gymnast who competed in three Olympic Games, won three medals and has a permanent place in the U.S. Olympic Committee Hall of Fame. She is most recognized as a member of the gold-medal-winning "Magnificent Seven" at the 1996 Atlanta Games, where she also won a bronze medal and became the first female African-American gymnast to win an individual medal. She also earned a bronze medal with the U.S. team in the 1992 Barcelona Games and made a surprising comeback in the 2000 Sydney Games. Throughout her career, Dawes has won more National Championships than any other athlete, since 1963, as well as numerous World Championship medals. After retiring from the sport, Dawes became a gymnastics coach and travels the world as a motivational speaker focusing on passion, leadership, teamwork, health, fitness and wellness.
Katya Andresen - Chief Operating Officer, Network for Good
Katya Andresen is Chief Operating Officer of the leading online charitable resource, Network for Good, as well as a speaker, author and blogger about nonprofit marketing, online outreach and social media. In addition, she teaches at American University's Key Certificate Program and serves on the board of NTEN. Katya has trained thousands of causes in effective marketing and media relations, and her marketing materials for non-profits have won national and international awards. She is the author of the book, Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes, which has been translated into four languages. She is also a co-author featured in the book, People to People Fundraising - Social Networking and Web 2.0 for Charities. Fundraising Success Magazine named her Fundraising Professional of the Year in 2007. Before joining Network for Good, she was Senior Vice President of Sutton Group, a marketing and communications firm and a marketing consultant overseas in Ukraine. She also worked for CARE International. Katya traces her passion for good causes to the enormous social need she witnessed as a journalist prior to her work in the non-profit sector. She was a foreign correspondent for Reuters News and Television in Asia and for Associated Press and major US newspapers in Africa.
Notah Begay III, Professional Golfer on the PGA Tour, Founder: The Notah Begay III Foundation
Notah Begay III, the only full-blooded Native American on the PGA TOUR, was born and raised in Albuquerque, New Mexico. Notah secured a scholarship to Stanford University where he earned a degree in Economics in addition to earning All-American Honors three times and leading the golf team to a National Championship in 1994.
In addition to winning 4 PGA TOUR tournaments, Notah became only the third player in the history of professional golf to shoot 59 in a professional event and partnered with good friend Tiger Woods in the 2000 President’s Cup.
When Notah is not on the golf course, he dedicates his time to positively impacting the Native American community. In 2005, Notah launched The Notah Begay III Foundation. The Foundation works to battle obesity and diabetes in the Native American youth through soccer and golf. In addition, Notah owns a golf course development firm and works exclusively with Native communities to develop world-class golf properties.
Notah was named one of Golf Magazine’s Innovators of the Year in 2009 and has also been named one of the Top 100 Sports Educators in the world by the Institute for International Sport.
Syposium Location & Hotel Information
Georgetown University Hotel & Conference Center
3800 Reservoir Road, NW
Washington, DC 20057
Sponsors

Workshops and Presenters
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DAY 1: MONDAY, APRIL 4th
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9:00 – 11:30
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Registration & Networking
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11:30 - 12:30
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Lunch
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12:30 – 1:45
Opening Session
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Our Common Goal: Using Soccer to Change Lives
Notah Begay III, Professional Golfer, PGA Tour; Founder, The Notah Begay III Foundation
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2:30-3:15 & 3:30-4:45 Workshops
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Board Development: Building and Developing an Effective Board of Directors
Nicole Sanders, MSW, Sanders Consulting, LLC
Fundraising Preparation: Creating an Effective Blueprint for Success
Patricia Pasqual, Executive Director, The Foundation Center
Healthy Coaching: Strategies to Incorporate Nutrition Education
Nick Gates, Founder, Coaches Across Continents
Outreach and Engagement: Adapting Programs to Cultural Issues
Ben Gucciardi, Founding Director, Soccer Without Borders
Stephanie Gabbert, Director of Soccer, Notah Begay III Foundation
Clint Begay, Director of Community Programs, Notah Begay III Foundation
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5:00 – 5:30
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Keynote Speaker: Dominique Dawes
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7:30 – 9:30
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Networking Event sponsored by Demosphere
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DAY 2: TUESDAY, APRIL 5th
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9:00 - 10:30
General Session
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Youth Development Programming: What It Is and How It’s Done
Lou Bergholz, Founder, Edgework Consulting, Moderator
Paul Caccamo, Founder, America SCORES and Up2Us
Irene De Anda Lewis, Executive Director, Salvation Army Red Shield Youth and Community Center
Darius Shirzadi, Founder, Project GOAL
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10:45 – 12:00 &
1:30 – 2:45
Workshops
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Positive Outcomes: The Fundamentals of Measurement and Evaluation
Lou Bergholz, Founder, Edgework Consulting
Megan Bartlett, Director of Research and Training, Up2Us
Program Development: Using Logic Models to Design Successful Programs
Maura Harrington, Chief Operating Officer, The Center for Nonprofit Management
Evading Gangs: Using Soccer to Teach Life Skills and Reduce Youth Violence
George Weaver, Programs Administrator, Los Angeles Brotherhood Crusade
On the Job: Using Soccer to Prepare Youth for the Workforce
Paul Teeple, Director, Sport-for-Development, Partners of the Americas
Brooke Rosenbauser, Program Coordinator, A GANAR, Partners of the Americas
Jill Robbins, Executive Director, Soccer In The Streets
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3:00 – 4:15
Workshops
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Community Collaboration: Building Partnerships to Grow Programs and Impact Communities
Brian Gonzales, Director, Total Recreation, Diabetes Health and Wellness Institute
Program Assessment: Making Your Programs Stronger and More Effective
Suzanne Sillett, Program Manager, Girls Sports, Team Up For Youth Chris Fajardo, Program Coordinator, Coaching Corps, Team Up For Youth
Service Learning and Soccer: Strategies for Building the New Generation of Social Changers
Megan Bartlett, Director of Research and Training, Up2Us
Ed Center, Education and Youth Program Consultant
Innovative Coaching: New Strategies to Reach All Athletes
Diana Cutaia, Director of Sport-Based Initiatives, Wheelock College
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DAY 3: WEDNESDAY, APRIL 6th
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9:00 – 10:30
General Session
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Focus on Fundraising: Analyzing the Non-Profit Landscape
Katya Andresen, Chief Operating Officer, Network for Good
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10:45 - 12:00
Workshops
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Positive Outcomes: The Fundamentals of Measurement and Evaluation
Lou Bergholz, Founder, Edgework Consulting
Megan Bartlett, Director of Research and Training, Up2Us
Volunteer Basics: Recruitment and Retention
Suzanne Sillett, Program Manager, Girl’s Sports, Team Up For Youth
Chris Fajardo, Program Coordinator, Coaching Corps, Team Up For Youth
Signature Events: Creative and Innovative Fundraising
Jill Robbins, Executive Director, Soccer In The Streets
Sari Rose, Assistant Director of Coaching, North Carolina Youth Soccer Association Fundraising Coordinator, Project Effort
Innovative Coaching: New Strategies to Reach All Athletes
Diana Cutaia, Director of Sport-Based Initiatives, Wheelock College
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1:30 - 2:45 &
3:00 - 4:15
Workshops
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Grant Writing: Best Practices to Crafting Better Proposals
William Martin, President, Jericho Resources, Inc.
Navigating Social Media: Innovative Marketing and Fundraising Strategies
Steve Kirton, Owner, Circa
Urban Coaching: Creating a Positive and Effective Environment for At-Risk Youth
Clark Power, Professor of Psychology & Education, Notre Dame Founder, Play Like A Champion Today
Kristin Sheehan, Play Like A Champion Today Program Director, Notre Dame
Dr. John Thomas, CEO of First Touch and Thomas Soccer
Nate Thompkins, Program Director, Milwaukee Urban Soccer Collaborative
JT Dorsey, Executive Director, JT Dorsey Foundation
In Class: Promoting School Attendance and Academic Success through Soccer
Ed Center, Education and Youth Program Consultant, Attendance Works, Ed Butler, Program Director, Trenton Boys and Girls Club
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6:00 - 7:00
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Youth Clinic
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7:00 - 9:00
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Participant Tournament
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DAY 4, THURSDAY, APRIL 7th
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9:00 - 10:30
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Government Funding Panel
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10:45 - 11:30
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Urban Soccer Advocacy Workshop
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12:00 - 3:30
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Meetings with Representatives
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